PSA: Hung Out To Dry

Hung Out to Dry is a series of PSA motion clips with the goal of raising awareness to initiate conversation about how drought impact the the lives of animals and habitats.

CHALLENGE

Drought is an environmental issue that seems on the surface level it does not effect people directly. However, drought causes devastated impact on animals and habitat. How can we create a conversation that help drought relate to people personally?

SOLUTION

Drought ruins homes. Whether it is animals or people, everyone has a home. People cannot imagine living without a home. Everything is connected. Drought are destroying different animals and habitat, we could be next.

CREDITS

SOFTWARE USED:
Cinema 4D
After Effects
Premiere

TEAM MEMBERS:
Julie Chang
Tiffany Wang
Grace Lee

VOICE OVER:
Christopher Musella

SPECIAL THANKS:
Ko Maruyama